Involving Communities Ltd


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Involving Communities Ltd

Helping you see the service you provide
through the eyes of your clients

Business Anthropology

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Business Anthropology

The success of your business depends on everyone doing the best job they can do, but what if your teams seem to be at loggerheads? What if one team appears to be frustrated and stressed but nobody can verbalise the problem? We explore your internal cultures to diagnose obstacles to progress.

How would your employees describe their experience of working with or for you? 

Do you know? 
Do you care?

Does every member of your organisation share the same mission and vision? 
Are you sure?
How do you know?

Do you have a large turnover of staff?
Do you know why?
More importantly, do you want to know why? 

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Is your company experiencing disjointed inter-departmental relationships?
We can work alongside your employees to identify processes which will improve relationships – and ultimately – productivity.

What is business anthropology?

We have a knack for understanding diverse perspectives and casting an objective eye.

As anthropologists, we are able to gain a deep understanding of cultural and ethnic differences and how people’s perspectives, beliefs and practices fit into a wider social, political and economic context. The techniques used can be applied in any community. A company is a community and so is each of the smaller departments which make up the company.
An anthropologist can establish the norms, standards, expectations, colloquial language and motivations of individual departments and the company as a whole. 
These are great starting points for introducing change, for encouraging one department to work in the style and culture of another department and for the whole company to work well together with joint aims, objectives and a true sense of the company’s mission and values.


What can we, as business anthropologists, do for your business?

  • Mediate workplace relationships to increase efficiency
  • Communicate effectively with diverse audiences such as consumers, donors, clients, shareholders and internal staff
  • Organise and manage large, complex projects with stakeholders representing a wide range of interests

We employ a number of techniques and skills to gather, understand and integrate data

  • Qualitative and quantitative research methods
  • Participant observation
  • Ethnographic research and analysis
  • Systematic observation
  • Surveys, interviews, focus groups
  • Analytical reasoning and critical thinking

Contact us to discover how we can help

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